iphone

Apple Hits a Major Roadblock as EU Targets App Store
24 Jun

Apple Hits a Major Roadblock as EU Targets App Store

stp2y0 CommentsRAG models, , , ,
Apple has become the first big tech company to be charged with breaking the European Union’s new digital markets rules, three days after the tech giant said it would not release artificial intelligence in the bloc due to regulation.On Monday, the European Commission said that Apple’s App Store was preventing developers from communicating with their users and promoting offers to them directly, a practice known as anti-steering.“Our preliminary position is that Apple does not fully allow steering. Steering is key to ensure that app developers are less dependent on gatekeepers’ app stores and for consumers to be aware of better…
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Apple reportedly has plans for a thinner iPhone, MacBook Pro and Apple Watch
16 Jun

Apple reportedly has plans for a thinner iPhone, MacBook Pro and Apple Watch

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Just how thin can a Macbook Pro get? We may soon find out. According to ’s Mark Gurman, Apple’s mission to make its thinnest product ever won’t stop at the iPad Pro — the company also has plans for a skinnier Macbook Pro, Apple Watch and, as also reported last month, iPhone. According to Gurman, Apple is on the cusp of ushering in “a new class of Apple devices that should be the thinnest and lightest products in their categories across the whole tech industry.”Adding further fuel to the earlier iPhone rumors, Gurman says he too has been told the…
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How Messages via Satellite will work on iOS 18 and how much it will cost
16 Jun

How Messages via Satellite will work on iOS 18 and how much it will cost

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Apple is slowly turning the iPhone into a fairly capable satellite communications device. It first rolled out Emergency SOS via Satellite on the iPhone 14 lineup. While you were previously limited to relying on the spacecraft for communications only when dialing emergency services, in iOS 18 this capability will apply to all situations where you're away from cellular or Wi-Fi coverage. I got to check out the updated experience at Apple Park, here's how it will work with iMessage or SMS messages.When you’ve been disconnected from cellular or Wi-Fi for some time, an alert will appear to say you’ll need…
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Apple Intelligence Won’t Work on Hundreds of Millions of iPhones—but Maybe It Could
15 Jun

Apple Intelligence Won’t Work on Hundreds of Millions of iPhones—but Maybe It Could

stp2y0 CommentsGenAI, , , , ,
Apple has announced its next era. Your experience of using an iPhone, Mac, or iPad will be guided by, and suffused with, artificial intelligence. Apple calls it, of course, Apple Intelligence. It’s coming later this year. That’s right: We have another “AI” to deal with.You may have heard plenty about how it makes Siri smarter, rewrites your emails and essays, creates never-before-seen emoji, and turns rough sketches into bland AI art.It truly is a vision of the future. And, while not groundbreaking, thanks to the usual Apple gloss it may well be one of the most friendly, intuitive, and useful…
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Apple Proved That AI Is a Feature, Not a Product
13 Jun

Apple Proved That AI Is a Feature, Not a Product

stp2y0 CommentsGenAI, , , , ,
Apple's otherworldly, flying-saucer headquarters in Cupertino, California, felt like a suitable venue this week for a bold and futuristic revamp of the company’s most prized products. With iPhone sales slowing and rivals gaining ground thanks to the rise of tools like ChatGPT, Apple offered its own generative artificial intelligence vision at its Worldwide Developer Conference (WWDC).Apple has lately been perceived as a generative AI laggard. Its WWDC offerings failed to persuade some critics, who have branded WWDC’s announcements as downright boring. But with the focus on infusing existing apps and OS features with what the company calls “Apple Intelligence,” the…
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Thinking Different About Apple AI
13 Jun

Thinking Different About Apple AI

stp2y0 CommentsAI, , , , ,
Apple executives used the keynote address of this week's annual WWDC developers conference to debut all of the artificial intelligence capabilities that are coming to iPhones, iPads, and Macs. The team showed off how generative tools will help users write emails, clean up iPhone photos, illustrate presentations, and make custom emoji characters.Adding AI to everything is par for the course in 2024, as all of the big tech companies have been loading up their software with similar generative features. But Apple is late to this particular party. The company has been perceived as being “behind” in generative AI, since OpenAI,…
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You can’t mirror your iPhone while mirroring your Mac on Apple Vision Pro
12 Jun

You can’t mirror your iPhone while mirroring your Mac on Apple Vision Pro

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So close, yet so far. Ahead of WWDC 2024, I had hoped Apple would let you mirror your iPhone inside of the Vision Pro, just like how you can use your Mac on an enormous virtual display. Instead, we got iPhone Mirroring on macOS Sequoia. As the name implies, it will let you see everything on your iPhone from the comfort of your Mac.But, I wondered, what if you mirrored a Mac that was mirroring an iPhone in the Vision Pro? It seems like the ideal workaround in theory, one that would solve the headset's annoying inability to play nicely…
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Resident Evil 7 and the Resident Evil 2 remake are coming to iPhone, iPad and Mac
11 Jun

Resident Evil 7 and the Resident Evil 2 remake are coming to iPhone, iPad and Mac

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On a day when there were a few other Apple-related announcements, Capcom snuck in one of its own. Two more Resident Evil games are coming to iOS, iPadOS and macOS: Resident Evil 7 Biohazard, coming next month, and the Resident Evil 2 remake, which is “currently in development.” Capcom promises a “console quality experience” for the games, which run on the publisher’s RE Engine and use Apple’s MetalFX Upscaling tech.The company says both games will have a free demo (for “a portion of each game”) at launch, but you’ll need to make “a single purchase” to unlock each title’s full…
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AI Is Apple’s Best Shot at Getting You to Upgrade Your iPhone
11 Jun

AI Is Apple’s Best Shot at Getting You to Upgrade Your iPhone

stp2y0 CommentsAI, , ,
This trend bears out in secondary market data: Shipments of used smartphones increased nearly 10 percent, to 309.4 million shipments, in 2023, up from 282.6 million units the year prior, according to research firm IDC. For a lot of people, a good phone really is just good enough.Apple is also selling privacy as part of its generative AI package, saying that Apple Intelligence “is integrated into the core of your iPhone, iPad, and Mac through on-device processing.” Apple’s AI tools use Apple-developed large language models, instead of relying on another entity’s models or a patchwork of LLMs, as confirmed by…
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Apple Intelligence Will Infuse the iPhone With Generative AI
10 Jun

Apple Intelligence Will Infuse the iPhone With Generative AI

stp2y0 CommentsGenAI, , , , ,
Apple is finally getting into the generative artificial intelligence game.Apple CEO Tim Cook announced Apple’s long-awaited AI reboot at the company’s Worldwide Developer Conference in Cupertino, California, today. What the company is calling “Apple Intelligence” includes a handful of features that will shape the iOS experience in ways large and small. Apple also gave Siri, its currently limited voice assistant, a significant generative AI overhaul.Apple also announced that it will incorporate outside AI models into its software, starting with OpenAI’s ChatGPT later this year, making clear that the experience will be opt-in only and won’t require a ChatGPT subscription. Siri…
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