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No Matter How You Package It, Apple Intelligence Is AI
14 Jun

No Matter How You Package It, Apple Intelligence Is AI

stp2y0 CommentsRAG models, , ,
While companies like Google, Microsoft, Amazon, and others had been upfront about their efforts in AI, for years Apple had been silent. Now, finally, its executives were talking. I got an advance look one day. Eager to shed the the impression that the most innovative of the tech giants was a laggard in this vital technology moment, its software leader Craig Federighi, services czar Eddie Cue, and top researchers argued that Apple had been a leader in AI for years but just didn’t make a big deal of it. Advanced machine learning was already deep in some of its products,…
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Apple hit with lawsuit for allegedly underpaying female employees
14 Jun

Apple hit with lawsuit for allegedly underpaying female employees

stp2y0 CommentsNews, ,
A class action lawsuit filed by two women against Apple seeks damages for 12,000 current and former female employees for allegedly underpaying them. The complaint says the tech giant “systematically” paid them a lower wage than their male employees over a four-year period.The lawsuit filed in a California state court in San Francisco County on Thursday claims Apple’s systematic behavior of sexual discrimination stems from a policy that set employees’ salaries based on their previous employment, according to the Wall Street Journal.Prior to fall of 2017, the complaint states that Apple used job applicants’ provided prior pay rates to set…
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Apple Proved That AI Is a Feature, Not a Product
13 Jun

Apple Proved That AI Is a Feature, Not a Product

stp2y0 CommentsGenAI, , , , ,
Apple's otherworldly, flying-saucer headquarters in Cupertino, California, felt like a suitable venue this week for a bold and futuristic revamp of the company’s most prized products. With iPhone sales slowing and rivals gaining ground thanks to the rise of tools like ChatGPT, Apple offered its own generative artificial intelligence vision at its Worldwide Developer Conference (WWDC).Apple has lately been perceived as a generative AI laggard. Its WWDC offerings failed to persuade some critics, who have branded WWDC’s announcements as downright boring. But with the focus on infusing existing apps and OS features with what the company calls “Apple Intelligence,” the…
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Thinking Different About Apple AI
13 Jun

Thinking Different About Apple AI

stp2y0 CommentsAI, , , , ,
Apple executives used the keynote address of this week's annual WWDC developers conference to debut all of the artificial intelligence capabilities that are coming to iPhones, iPads, and Macs. The team showed off how generative tools will help users write emails, clean up iPhone photos, illustrate presentations, and make custom emoji characters.Adding AI to everything is par for the course in 2024, as all of the big tech companies have been loading up their software with similar generative features. But Apple is late to this particular party. The company has been perceived as being “behind” in generative AI, since OpenAI,…
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Apple seems to have persuaded OpenAI to work for exposure
13 Jun

Apple seems to have persuaded OpenAI to work for exposure

stp2y0 CommentsNews, , ,
At Apple's recently concluded annual conference for developers, the company announced that it teamed up with OpenAI to bring its technology to the iPhone and its other devices. It's easy to imagine a huge amount of money changing hands in a deal between a massive corporation and a fast-rising tech firm. But according to a new Bloomberg report, nobody paid anybody in that partnership. Apple is reportedly not paying OpenAI, because it believes that putting its technology in front of hundreds of millions of users is equal to or even better than any kind of monetary payment.Apple will use OpenAI's…
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OpenAI’s revenue is reportedly booming
12 Jun

OpenAI’s revenue is reportedly booming

stp2y0 CommentsNews, , , , , , ,
We don’t know if OpenAI, the creator of ChatGPT, is actually making any money so far. But thanks to a Wednesday report in The Information, what we do know is that the company doubled its annualized revenue — a measure of the previous month’s revenue multiplied by 12, as the publication helpfully explained — in the last six months.OpenAI’s annualized revenue was $3.4 billion, CEO Sam Altman reportedly told staff. That’s up from $1.6 billion around the end of last year, and $1 billion a year ago. Most of this revenue came from a subscription version of ChatGPT, which offers…
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My favorite iOS 18, iPadOS 18 and watchOS 11 features that flew under the radar at WWDC 2024
12 Jun

My favorite iOS 18, iPadOS 18 and watchOS 11 features that flew under the radar at WWDC 2024

stp2y0 CommentsNews, , , , , ,
There was so much Apple had to cram into its WWDC 2024 keynote that some features were left out of the spotlight. Here at the company's campus, I've had the chance to speak with various executives, as well as get deeper dives into iOS 18, iPadOS 18, Apple Intelligence, watchOS 11 and more. In these sessions, I've been able to learn more about how specific things work, like what steps exactly do you take to customize your iPhone's home screen and control center. I also got to see some other updates that weren't even briefly mentioned during the keynote, like…
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You can’t mirror your iPhone while mirroring your Mac on Apple Vision Pro
12 Jun

You can’t mirror your iPhone while mirroring your Mac on Apple Vision Pro

stp2y0 CommentsNews, , , , , ,
So close, yet so far. Ahead of WWDC 2024, I had hoped Apple would let you mirror your iPhone inside of the Vision Pro, just like how you can use your Mac on an enormous virtual display. Instead, we got iPhone Mirroring on macOS Sequoia. As the name implies, it will let you see everything on your iPhone from the comfort of your Mac.But, I wondered, what if you mirrored a Mac that was mirroring an iPhone in the Vision Pro? It seems like the ideal workaround in theory, one that would solve the headset's annoying inability to play nicely…
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Engadget Podcast: Recapping WWDC 2024 from Apple Park
12 Jun

Engadget Podcast: Recapping WWDC 2024 from Apple Park

stp2y0 CommentsNews, , , , , ,
There was no new Apple hardware at WWDC 2024, but Apple still had tons of news around AI and its upcoming operating systems. In this bonus episode, Cherlynn and Devindra brave the California heat to discuss Apple Intelligence and how it's different than other AI solutions. And they dive into other new features they're looking forward to, like the iPhone mirroring in macOS Sequoia and iPadOS 18's surprisingly cool Calculator app.Listen below or subscribe on your podcast app of choice. If you've got suggestions or topics you'd like covered on the show, be sure to email us or drop a…
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Resident Evil 7 and the Resident Evil 2 remake are coming to iPhone, iPad and Mac
11 Jun

Resident Evil 7 and the Resident Evil 2 remake are coming to iPhone, iPad and Mac

stp2y0 CommentsNews, , , , , ,
On a day when there were a few other Apple-related announcements, Capcom snuck in one of its own. Two more Resident Evil games are coming to iOS, iPadOS and macOS: Resident Evil 7 Biohazard, coming next month, and the Resident Evil 2 remake, which is “currently in development.” Capcom promises a “console quality experience” for the games, which run on the publisher’s RE Engine and use Apple’s MetalFX Upscaling tech.The company says both games will have a free demo (for “a portion of each game”) at launch, but you’ll need to make “a single purchase” to unlock each title’s full…
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