iap

This article is based on the talk I gave at the first React Native London conference in 2024 about app monetization and in-app purchases. While selling your app on platforms like MicroAcquire or setting a price tag in the Play Store/App Store are valid strategies, the former isn’t very repeatable, and the latter feels somewhat outdated. In-app purchases have become the modern way to monetize apps. This article covers what you need to know about in-app purchases, how to set them up in your React Native app, and insights from psychology and service design on creating a great in-app purchase…