book excerpt

How to Get Rich From Peeping Inside People’s Fridges

How to Get Rich From Peeping Inside People’s Fridges

“People make fun of me about the fridges,” said Tassos Stassopoulos. “I am fridge-obsessed.” As the founder and managing partner of Trinetra, a London-based investment firm, Stassopoulos has pioneered an unusual strategy: peeking inside refrigerators in homes around the world in order to predict the future—and monetize those insights.By the time of his refrigeration revelation in 2009, Stassopoulos had already gained a reputation for his maverick process: Where other investors typically relied on market data and forecasts from big consumer-products companies to deduce what people in, say, India might start purchasing in the future, Stassopoulos spent days traveling around the…
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The Secret to Living Past 120 Years Old? Nanobots

The Secret to Living Past 120 Years Old? Nanobots

I’ve had many conversations over the years about life extension, and the idea often meets resistance. People become upset when they hear of an individual whose life has been cut short by a disease, yet when confronted with the possibility of generally extending all human life, they react negatively. “Life is too difficult to contemplate going on indefinitely” is a common response. But people generally do not want to end their lives at any point unless they are in enormous pain—physically, mentally, or spiritually. And if they were to absorb the ongoing improvements of life in all its dimensions, most…
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