30
Jul
After buying WhatsApp in 2014 for $19 billion in cash and stock, Meta last week reached a milestone, crossing 100 million monthly active users of the messaging app in the US.While WhatsApp is widely used worldwide — it notched 2 billion users globally in 2020 — it hasn't gained as strong a foothold in the US, trailing behind other messaging services, most notably Apple's iMessage.WhatsApp has been spending big on marketing in the US, touting its encryption and the fact it doesn't have green and blue text bubbles like Apple devices. A recent ad featured the cast of "Modern Family."Carl…