Toss Securities Co., one of South Korea’s leading platforms for trading US stocks, is setting up a New York subsidiary this year as more Korean retail investors pour money into US equities.
The brokerage arm under Korean fintech leader Viva Republica Co. is seeking to outrun larger incumbents in US stock trades. Toss Securities was first in the country to adopt real-time fractional trading for US equities in 2022, and that practice, which allows investors to buy a sliver of a $116 Nvidia Corp. share, has won over young retail investors.
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