World of Warcraft workers unlock ‘form a union’ achievement

World of Warcraft (WoW) artists, designers, engineers, producers, quality assurance (QA) testers and other game developers have unionized. The staff of more than 500 workers voted to unionize the Blizzard Entertainment studio with the Communications Workers of America (CWA) creating the World of Warcraft Gamemakers Guild, according to an X post from the union’s official account.

The Blizzard studio is the latest major game studio to form a union during uncertain times of layoffs and studio closures across the gaming industry. Bethesda Game Studios, the studio behind the Fallout and Elder Scrolls franchises, formed its union with the help of CWA last weekend that includes 241 workers.

“What we’ve accomplished at World of Warcraft is just the beginning,” said Eric Lanham, a test analyst and Wow Gamemakers Guild member, in a statement released by the CWA. “My colleagues and I are embarking on a quest to secure better pay, benefits, and job security through a strong union contract. We know that when workers have a protected voice, it’s a win-win for employee standards, the studio, and World of Warcraft fans looking for the best gaming experience.”

The World of Warcraft Gamemakers Guild is the largest wall-to-wall union currently under Microsoft’s umbrella. Activision unionized around 600 QA workers with the CWA in March. ZeniMax Studios also voted to unionize around 300 staffers back in January.

Microsoft also made an agreement with Activision Blizzard two years ago to respect the right of its workers to form a union. The agreement was part of Microsoft’s deal to takeover Activision Blizzard.

The CWA cites the start of the WoW Gamemakers Guild formation to a protest conducted by Activision Blizzard workers in 2021. The crew staged a walkout at its Irvine, California headquarters over a lawsuit filed by the state’s Civil Rights Department (CRD) alleging the company was a “breeding ground for harassment and discrimination against women.” The CRD later withdrew all allegations of systemic sexual harassment, and Activision Blizzard reached a settlement of $54.8 million relating to pay and promotion disparities. The WoW studio also agreed to remove “references that are not appropriate for [its] world” from the game.

“What seemed impossible six years ago is now a reality, and this is just the beginning,” said CWA’s Senior Director of Organizing Tom Smith in a written statement. “Together, workers are redefining their industry.”